Before you book a call.
The questions brands ask most about working with me.
What happens on the call?
It’s a free 20-minute strategy call with no obligation. I’ll look at your details beforehand, get to know your business, and tell you honestly whether I think we’re a good fit. Either way, you’ll leave with a couple of things you can act on.
Who actually manages my account?
I do. There are no account managers or junior team members in between. The person you speak to on the call is the person working in your account.
What happens in the first month?
Month one is about understanding what’s going on before anything changes. I go through your account history, creative performance, Shopify and revenue data, landing pages, customer journey and competitors. Then you get a clear plan for what to fix first.
Will you change everything in my account?
No. If something’s working, it stays. I protect what’s driving sales and fix the biggest problems first, one change at a time, so we can see exactly what moved performance.
How often will I hear from you?
You’ll get a short update every week, a full report each month and a monthly strategy call. I’m also on WhatsApp during the week if anything comes up.
How much does it cost, and is there a contract?
It depends on what you need, which channels we’re covering and how much you’re spending, so I’ll give you a clear quote after our call. The first three months are a commitment, because that’s how long it takes to diagnose, stabilise and start scaling properly.
How much do I need to be spending on Meta?
I usually work with brands already spending a few thousand a month. If you’re spending less, or haven’t launched yet, a one-off audit can be a better first step, and I’m happy to talk you through that on the call.
Do you make the ads?
I handle the creative strategy: the angles, hooks, concepts, briefs and ad copy, all based on what the data is telling us. You or your creative team produce the finished images and videos.
Can you help with TikTok or email too?
Yes. Meta is the core of what I do, but TikTok Ads and Klaviyo can be added where they make sense for your brand. I’ve run both in-house.
Do I keep ownership of my ad account?
Always. You add me as a partner in your Meta Business Portfolio, so your ad account, data and pixel stay in your name. If we stop working together, nothing leaves with me.
Can you guarantee results?
Nobody honest can guarantee a ROAS. What I can promise is clear reasoning behind every decision, honest reporting, and that I’ll tell you straight away if something isn’t working.
Let’s look at your Meta Ads.
Tell me about the brand and pick a time for a free 20-minute strategy call. No obligation.